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Gregarious Grump Spirits

Whiskey Neat, a radio show on ESPN in Houston, Texas wanted to create a spirits company going off their main character Whisky Pete. The goal was to create a brand spinning of their current ESPN show, but it needed to be upscale to hit the quality of the liquors price point. Gregarious Grump Spirits is an uncut and unfiltered high quality rum, with a luxurious gold foil design to match.